Why the HTC Facebook phone ultimately failed
Back in 2011, Facebook works with HTC to release two different cellphones – Chacha and Salsa – each gives its own social media platform hardware buttons in particular themselves. While the dedicated Facebook feature is not enough PAN, which does not stop the two companies to try again in 2013 with HTC first.
It doesn’t work well.
Less than a month after HTC was first launched, AT & T has dropped subsidized prices to $ 0.99 in an effort to move the unit. Then, less than a week after that, there was rumors about the dismissal of all sales. Shortly after, HTC first gave the last ticket with confirmation that the British brand would not even start carrying the device.
One can speculate that the first cannot cut it because it tries to be a Facebook machine in the world where people (and still, really) use a lot of social media services. Most users will not be satisfied just by using Facebook, and as Vincent Nguyen shows in the first review of HTC Slashgear, the first has a tendency to encourage Facebook while also trying to prevent other platforms from using other platforms.
The reason is far more likely that the first HTC is just a “okay” phone that tries to compete with some very heavy hitters.
In the 2013 smartphone landscape, the first HTC must try and compete with the Galaxy S4 and iPhone 5S. These are some of the most popular smartphones at that time, and from the first pure technical point of view did not measure. It’s not as fast, don’t offer many storage options, and the screen isn’t pretty good.
In addition, HTC also competes with itself. Just released HTC one a month before. If anyone wants the HTC cellphone and buy that, it might not be switched again a month later. Also with the Slashgear account, HTC one is getting better than two cellphones, with better performance, better image quality, and so on (as seen on the HTC we are the first review on the above).
Really, it looks like the best way to answer the question why the first HTC failed to answer with another question: why the average smartphone user bought a middling phone when a better (no game words) from the same company came out a month before, the Galaxy phone called Better to be released by Samsung in the same month, and the iPhone is better maturing at the end of the year?